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Reference – pronouns and the importance of human proofreaders

I wrote in a previous blog post (Plausible typos and homophones) about the continued importance of human proofreaders and their superiority (for now) over computers. Another area where humans’ use of contextual inference outperforms machines’ analysis is the grammatical issue

Plausible typos and homophones – the importance of human proofreaders

Maybe it’s because I’m writing this on a Friday and the prospect of a weekend tipple is looming in blatant disregard for ‘Go Sober’ October, but I seem to have encountered a lot of beer-related typos recently. The processes and

Writing it with style 2 – compiling your own style sheet

In our previous blog post, we outlined the points that a publisher’s house style guide covers. However, if you’re proofreading for a private individual rather than a company, they are very unlikely to provide you with a style guide, and

Writing it with style

One of the things we proofreaders constantly seek to achieve is consistency. And one of the ways we achieve this is through using a house style. Publishing companies, magazines, journals and newspapers, among others, frequently have their own. So, in

Even if you think you know the answer, you may not! If vs though and may vs might

As I’m sure you’re aware, our beloved English language is full of little subtleties that are a continual source of fascination and confusion. Even if and even though Consider, for example, the difference in meaning between these two sentences: 1.a.